Privacy Policy: How Babylove Handles Your Personal Data

Last updated: 1 October 2026

This policy explains how Babylove.sg (“we”, “us”) collects and uses personal data, in line with Singapore’s Personal Data Protection Act 2012 (PDPA).

What we collect

Contact form: your name, email address and message, so we can reply.
Newsletter: your email address and sign-up date, so we can send you the newsletter.
Analytics: we use Google Analytics (via Google Site Kit) to understand how the site is used. It collects information such as pages visited, device and approximate location using cookies.
Affiliate links: retailers such as Shopee, Lazada or Amazon may set cookies when you click an affiliate link, so they can attribute a purchase.

We use your data only to reply to you, send the newsletter you asked for, and improve the site. We do not sell your personal data.

You can unsubscribe from the newsletter at any time using the link in any email, or by contacting us.
You can ask to access or correct the personal data we hold about you, or withdraw consent, by contacting us.
You can block or delete cookies in your browser settings.

We keep personal data only as long as needed for these purposes and take reasonable steps to protect it.

We may update this policy from time to time; the date above shows the latest version.